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On Cam: NBA Filipino Heritage Week shirts

By Dugout Philippines

MANILA--The National Basketball Association (NBA) unveiled on Friday specially designed shirts for the first-ever NBA Filipino Heritage Week as part of its celebration of Philippine culture with millions of Filipino fans around the world.

The shirts feature the iconic jeepney silhouette that pays homage to the Philippines’ culture and passion for basketball. The silhouette incorporates other basketball and local design elements, including the sun’s rays from the Philippine flag placed above the ‘PILIPINAS’ signage, and an image of The Larry O'Brien Trophy that forms the jeep’s headlights on the front grill.

As part of NBA Filipino Heritage Week, the Golden State Warriors and the Miami Heat will host Filipino Heritage Nights in March, featuring in-arena Philippine-themed activations including musical performances and giveaways.

The Heat will host a post-game press conference with head coach Erik Spoelstra for the Philippine media, while the Warriors will headline award-winning Filipino singer and songwriter Martin Nievera and LIKHA Pilipino Folk Ensemble during the Filipino Heritage Night national anthem and halftime performance respectively.

In addition, the Miami Heat players, dance team, and mascot will showcase the limited edition shirts during pre-game warm-ups and on-court performances.

The Filipino Heritage Week shirts will come in red, blue, gray, black, and white colors that will be available March 16 at all NBA Stores in Metro Manila and Cebu, Titan stores in the Fort, Conrad, and Titan webstore (www.titan22.com).

In addition, the American Airlines Arena and the Oracle Arena team stores, and NBAStore.com will carry the NBA Filipino Heritage Week shirts.

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