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Nike introduces LeBron 13

By Dugout Philippines
THE LeBron 13 combines lockdown fit and dynamic cushioning to match LeBron James’s power and speed.

The shoe's top three performance features include:

1. Breathable, sock-like fit for flexibility and lockdown

2. Hyperposite material that will provide zoned impact protection

3. Nike Zoom Air cushioning units for maximum explosiveness

The LeBron 13 evolves the size and placement of the hexagonal Nike Zoom Air units that debuted in the LeBron 12. 

Four Zoom Air units in the outsole provide maximum response and cushioning on impact. Two of the units are 13 millimeters thick – larger than those in the LeBron 12 in total volume; one in the heel and one in the ball of the foot. Two additional hexagonal Nike Zoom units are placed in the forefoot at peak pressure points. 

The LeBron 13 has also been engineered to address the specific needs of young athletes as they grow through infant, toddler, pre-school, and grade school sizes for both on and off the basketball court. Each of the models features performance design unique to age range and physical development.

The LeBron 13 design inspiration reflects James’s hometown roots in Akron, Ohio. Unique elements to each colorway come to life in five locations on each shoe: tongue top, tongue embellishment, heel tab, Swoosh graphic and inside heel. Additional nods to James come through specific details in each colorway, including outsole elements and a LeBron logo on the toe and heel tab.

The LeBron 13 Written in the Stars colorway is available Oct. 1 in Greater China and globally on Oct. 10, followed by the LeBron 13 Away colorway denoting Cleveland’s season tipoff on the road in Chicago on Oct. 28 (Philippine Time). The LeBron 13 is available for NIKEiD customization on Sept. 30.

Follow the writer on Twitter: @DugoutPH